Business

New-home prices fall to levels of 10 years ago

By HUBBLE SMITH
LAS VEGAS REVIEW-JOURNAL
Posted: Oct. 5, 2010 | 12:00 a.m.

Facing increased competition from foreclosures and short sales, Las Vegas homebuilders have not only had to cut production, but keep prices around $100 a square foot, the standard from about 10 years ago.

Signature Homes built the least-expensive home at an average of $84.64 a square foot from January through July, Las Vegas housing analyst Larry Murphy reported Friday. The most expensive average was $137.28 from Toll Bros.

Some builders produce primarily single-story homes, which carry a higher average cost per square foot than two stories, the president of Las Vegas-based research firm SalesTraq said. Also, homes built in master-planned communities and on larger lots are likely to cost more.

Builders such as Signature, Adaven and Beazer target entry-level buyers, while Toll Bros. and Del Webb go after luxury and move-up buyers, Murphy said.

Other data from SalesTraq showed American West building the largest homes at an average of 2,586 square feet, while Adaven built the smallest homes at 1,578 square feet. All things being equal, it costs less per square foot to build a larger home than it does a smaller one, Murphy noted.

The top builder for the first seven months of the year was KB Home, with 384 single-family home closings at an average price of $184,496, or $101.28 a square foot.

Murphy said he wouldn't have believed three years ago that builders would be selling new homes for $100 a square foot in 2010.

"Builders are able to sell homes for less money than I ever anticipated," he said. "The reason is all the builders who lost their lots to the bank ... Kimball Hill and Engle Homes. Harmony bought lots from Pardee. Warmington gave up lots at Mountain's Edge and bought in Providence. They had a chance to get into Providence for less land basis than Mountain's Edge."

Unfinished residential lots aren't as cheap as they were a year ago, but some are available for as low as $26,000, Murphy said.

"Bottom line is builders have been able to find land really cheap and consequently sell cheap because vertical construction cost has gone down as well," he said.

The market does not appear to be getting better. The number of available real estate-owned, or bank-owned homes, in Las Vegas exceeded 3,000 in August, although values have continued to hold relatively steady for nearly 18 months, a report from Equity Title of Nevada shows.

For the rolling 12-month period ending in August, the title company reported 36,594 single-family home sales at a median price of $138,550 and average price of $167,363. The largest segment of sales (8,731) was for homes priced at less than $100,000.

SalesTraq showed 3,923 new-home closings and 3,458 new-home building permits through August, both numbers on pace to beat last year. The median new-home price of $218,000 is up 3.3 percent from a year ago.

Murphy said he's received negative feedback on his new-home report, including a Realtor who said it's a "crime" that new homes are still being built at any price considering excess inventory of more than 22,000 homes on the Multiple Listing Service.

"Some people feel home builders should disband and shut down completely and not give people a chance to buy a new home, even though there's evidence that people still want a new home as 5,000 or 6,000 of them will buy this year," the analyst said. "Last time I looked, it's not a crime to sell newspapers or to sell new cars and it shouldn't be a crime to sell new homes."

Contact reporter Hubble Smith at hsmith@reviewjournal.com or 702-383-0491.

TOP 10 HOME BUILDERS
Builder Sales Price Square feet Price per sf
1. KB Home 384 $184,496 1,822 $101.28
2. Richmond American 328 $186,953 1,862 $100.41
3. Harmony 218 $236,833 2,413 $98.13
4. DR Horton 200 $266,316 2,415 $110.26
5. Woodside 194 $237,115 2,193 $108.12
6. Lennar 179 $204,344 2,139 $95.53
7. Ryland 166 $213,166 2,142 $99.52
8. Beazer 157 $174,188 1,824 $95.51
9. Pardee 156 $262,896 2,501 $105.14
10. American West 120 $293,065 2,586 $113.34
SOURCE: SalesTraq (January through July)

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  1. localguy Oct. 5, 2010 | 7:59 p.m. Report Abuse

    Aaahh The price we fools pay to live in a cookie cutter home. What a rip off, looks like these HB are still out with their pole & bait.

  2. Reality Bites Oct. 5, 2010 | 10:26 a.m. Report Abuse

    "Solar power coming to the White House
    By Jamie Crawford, CNN
    October 5, 2010 12:06 p.m. EDT"
    No mention of 'when' this will ever hit the residential and/or commercial market. More jobs created AT the white house FOR the white house. And we pay for it.

  3. Roaring.Lion Oct. 5, 2010 | 9:32 a.m. Report Abuse

    stfu with all these blaming on politicians...I mean I hate Bush too but cmon guys. Nobody took a gun to your head and forced you to buy that house even though you know you couldn't afford it. You did it cuz you were greedy just like the banks. So stfu with your whining and bend over and take it nice and deep.

  4. george. Oct. 5, 2010 | 9:18 a.m. Report Abuse

    Bush coddling the banking industry? Who do you think OWNS Obama's administration?

  5. homer Oct. 5, 2010 | 9:13 a.m. Report Abuse

    kb Where did Bush and his molly coddling of the banking industry get us? Right where we are at.Greed,corruption and no oversight.

  6. liberalslie Oct. 5, 2010 | 8:36 a.m. Report Abuse

    Yes we Can! Back from the Brink! Summer of Recovery! We're on the right Track!

  7. k.b Oct. 5, 2010 | 8:27 a.m. Report Abuse

    @Reality Bites,

    Where did Reid/Obama solar energy dollars go?... Wishing Wells and weather stripping.

  8. stationary Oct. 5, 2010 | 8:22 a.m. Report Abuse

    And who is going to buy these investments Nutinasling? There cannot be any home appreciation until jobs are created to bring new residents to Las Vegas. Unless I am wrong, I do not see any viable source of jobs for years to come and that is the reason prices will be depressed for years to come. If the intro of a massive project like City Center has no effect on the areas economy, what will it take?

  9. Mac Oct. 5, 2010 | 8:15 a.m. Report Abuse

    But Harry said he was going to fix this with all the "tax and spend" policies of his.

    All the bailouts?
    The GM takeover and union bailout?
    The Cash for Clunkers?
    The Cash for Caulkers?
    The mortgage bailout?

    Harry, you voted for all these. What are the results Harry? What's that you say? Give you more time? It's all Bush's fault you say? It's the Tea Party? It's Palin's fault? Is that your answer Harry?

  10. Reality Bites Oct. 5, 2010 | 7:59 a.m. Report Abuse

    Out of touch? Building the same old crap expecting different results.

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